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Crafted in Singapore, brewed in Tokyo: Home-grown Alchemist opens first Japan outposts 

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Crafted in Singapore, brewed in Tokyo: Home-grown Alchemist opens first Japan outposts 

July 15, 2025 by Asia Food Journal

Alchemist

Courtesy of Alchemist

Alchemist, the acclaimed coffee brand from Singapore, has made its highly anticipated debut in Japan with the grand opening of two new locations in Tokyo. This marked the brand’s first international expansion outside Singapore. The Tokyo stores, located in the vibrant neighbourhoods of Aoyama and Asakusa, opened their doors to the public in late June 2025.

Both locations were carefully selected for their alignment with Alchemist’s minimalist aesthetic and commitment to quality-driven, design-conscious experiences. Alchemist hosted a soft opening event that attracted coffee enthusiasts, local creatives, media outlets, and members of the Tokyo coffee scene. 

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Key highlights: 

  • 2 new locations in the vibrant neighbourhoods of Aoyama and Asakusa 
  • Establish Alchemist as a coffee-only Singaporean brand. Coffee beans proudly roasted in Singapore 
  • Same philosophy across all locations – Making quality coffee approachable and accessible to all 
  • Create growth and opportunities for baristas 
  • New locations in Tokyo are uniquely designed, drawing inspiration from the building and its surroundings 
  • Alchemist has plans to open 10 stores across Tokyo by the end of 2028 

“We’ve always admired Japan’s deep-rooted coffee culture and attention to detail,” said Will Leow, founder of Alchemist. “Our mission has always been to create a moment of connection over coffee. Expanding into Tokyo felt like a natural step forward for us, and we’re humbled by the warm reception from the local community. We are excited to share our vision with coffee lovers in Japan – a country that already has such a deep and refined appreciation for quality and craft”. 

Operated by Alchemist Japan Co., Ltd., the brand introduces its signature coffee experience to Japan — one that blends thoughtful hospitality, precision roasting, and a belief that high-quality coffee should be accessible to everyone. 

Founded in 2016 by entrepreneur and barista Will Leow, Alchemist began as a humble 4-square-meter coffee stand in Singapore’s bustling central business district. In-season beans are roasted in small batches using methods carefully adapted to each bean’s unique characteristics and condition.

 The company procures high-quality beans through its carefully curated supply chain and strong relationships with producers/traders who share similar values. Each cup at Alchemist is carefully brewed to highlight the individual character of the beans, sourced seasonally and roasted with meticulous attention to detail. This delicate approach has earned Alchemist a strong reputation among discerning coffee lovers in Singapore, growing to 11 locations nationwide. The company continues to uphold the same meticulous roasting techniques it established from the beginning. 

Offering a diverse selection with over 10 rotating menu items 

By conducting multiple rounds of sampling for each coffee, the team determines the optimal roasting approach to serve the most delicious cup possible. Alchemist handles 80 to 100 single-origin coffees annually, achieving a level of diversity unmatched by other roasters. The stores consistently offer more than 10 coffee varieties, providing a rich and varied lineup that allows customers to enjoy new experiences with every cup. 

Baristas at the heart of the company 

As Alchemist expands its footprint into Japan, the company remains committed to investing in barista training, career development, and workplace culture. The name ‘Alchemist’ pays tribute to the daily work of baristas and the craft of coffee. Baristas serve as the vital link between coffee and the customer. At the heart of Alchemist’s training philosophy is empowerment: equipping baristas with deep knowledge and sharp sensory skills, not just procedures. The goal is to cultivate professionals who understand each step of the process and can think critically when crafting each cup. 

Training at Alchemist fosters a comprehensive understanding of coffee’s journey—from cultivation and processing to roasting and brewing. Developing sharp sensory skills that enable baristas to craft each cup with care, consistency, and confidence in sharing its story. For the new Tokyo locations, the same principles are upheld, ensuring that the company’s core values are always embodied no matter the place and time. 

With plans to open 10 stores across Japan by the end of 2028, Alchemist is poised to become a new fixture in the country’s coffee scene — one cup at a time. 

1. AOYAMA store 

  • Official opening: 24 June 2025 
  • Address: 1-9 Shibuya 2-chome, Shibuya-ku, Tokyo 150-0002 COERU Shibuya Building, Floors 1 & 2 Approximately 7 minutes on foot from Omotesando Station, Exit B1 Approximately 10 minutes on foot from Shibuya Station 
  • Hours: 8:00 AM – 7:00 PM 
  • Holidays: None (New Year’s holiday schedule to be confirmed) 
  • Size: Approximately 140 square meters 
  • Seating Capacity: Approximately 30 seats 
  • Menu: Over 10 types of coffee available 
  • Prices: Each single item priced between ¥600 and ¥1,200 (tax included) 

2. ASAKUSA store

  • Official opening: 30 June 2025 
  • Address: 1-17-4 Asakusa, Taito-ku, Tokyo 111-0032 A*G ASAKUSA Building, Floors 1 & 2 Approximately 3 minutes on foot from Ginza Line Asakusa Station 
  • Hours: 9:00 AM – 7:00 PM 
  • Holidays: None 
  • Size: Approximately 200 square meters 
  • Seating Capacity: Approximately 70 seats 
  • Menu: Over 10 types of coffee available Prices: Each single item priced between ¥600 and ¥1,200 (tax included)

Other Topics: Alchemist, coffee, Store Opening

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