• Skip to main content
  • Skip to primary sidebar

Arla Foods Ingredients brews up beverage innovation at Vitafoods Europe

Asia Food Journal
  • Home
  • Latest News
  • Channels
    • Packaging
    • Processing
    • Ingredients
    • Industry
    • Automation
    • Guest Posts
    • Market Trends
  • Subscribe
  • Advertise
  • Event Calendar
  • Contact Us
    • Submit Guest Posts
Share
Leaderboard of Asia Food Journal




Arla Foods Ingredients brews up beverage innovation at Vitafoods Europe

April 21, 2023 by Asia Food Journal

rtd tea

Courtesy of Arla Foods Ingredients

Arla Foods Ingredients will serve up innovative concepts for high-protein ready-to-drink (RTD) tea and coffee at Vitafoods Europe (May 9th to 11th).

The market for functional RTD teas and coffees is predicted to grow 6-7 percent by 2026,* creating opportunities for both sports nutrition manufacturers and mainstream health brands. To support them, Arla Foods Ingredients has created two inspirational new RTD concepts:

Leaderboard of Asia Food Journal
  • A cold brew coffee that works as either a morning caffeine boost or a pre-workout energizer. High in protein, calcium, and caffeine but low in sugar and fat, it will appeal to the 58 percent of consumers who choose functional food and beverages that increase their energy levels.*
  • A refreshing RTD tea designed as the perfect mid-afternoon pick-me-up. Flavored with yuzu and high in protein and calcium, it’s tea but with an invigorating new twist, and is ideal for the 57 percent of consumers who choose products that support strong and healthy bones.*

Both concepts owe their high protein and calcium content to Lacprodan MicelPure®, a micellar casein isolate produced using gentle membrane filtration technology. As well as allowing on-pack nutrition claims, its benefits include a mild, milky taste and low viscosity throughout a product’s shelf life. During production, Lacprodan MicelPure® offers outstanding heat stability, unlocking a range of processing, packaging, and flavor options.

Troels Nørgaard Laursen, Director for Health & Performance at Arla Foods Ingredients, said: “Consumers are increasingly seeking out beverages that are novel and convenient and also offer a nutritional boost. RTD teas and coffees with functional benefits are riding a major wave right now, and these concepts demonstrate how they can deliver an on-trend combination of protein, calcium and caffeine.”

Arla Foods Ingredients will exhibit at Vitafoods Europe on Stand G30. Other concepts on show will include a multi-textured bar with protein in every layer, a special edition of which has been created for Vitafoods, and Rehydrate & Restore – a clear refreshing RTD beverage solution that combines protein with electrolytes.

*Innova Market Insights

​About Arla Foods Ingredients

​Arla Foods Ingredients is a global leader in value-added whey solutions. We discover and deliver ingredients derived from whey, supporting the food industry with the development and efficient processing of more natural, functional, and nutritious foods. We serve global markets within early life nutrition, medical nutrition, sports nutrition, health foods, and other foods and beverage products.

Five reasons to choose us:

  • We have R&D in our DNA
  • We offer superior quality
  • We are your trusted business partner
  • We support sustainability
  • We ensure security of supply

Arla Foods Ingredients is a 100% owned subsidiary of Arla Foods. Our head office is in Denmark.

Other Topics: Arla Foods Ingredients, flavored drink, Ingredients, ready-to-drink tea

Related Articles

  • Lee Kum Kee at THAIFEX 2025

    Courtesy of Lee Kum Kee

    Lee Kum Kee at THAIFEX 2025: Connecting the world through Asian culinary culture
  • Arla Foods Ingredients and Alchemy Agencies

    Courtesy of Arla Foods Ingredients

    Arla Foods Ingredients and Alchemy Agencies sign new distribution agreement
  • Jens Birgersson

    Courtesy of Brenntag

    Jens Birgersson to become new CEO of Brenntag SE
  • Arla Foods Ingredients and Brenntag

    Courtesy of Arla Foods Ingredients and Brenntag

    Arla Foods Ingredients and Brenntag expand collaboration into Southeast Asia
  • eating habits

    Courtesy of Ohly

    The ‘snackification’ of meals: Expert explains how brands can adapt to changing eating habits 
  • soluble coffee facility

    Courtesy of ofi

    ofi opens soluble coffee facility in Brazil, expanding its manufacturing capacity with focus on sustainable innovation
Leaderboard of Asia Food Journal

Primary Sidebar

Stay Connected

Your browser does not support the video tag. Learn More




🔥 Trending News

Blue Bottle Coffee announces opening of first Southeast Asian outlet in LUMINE
Farmlore in Bengaluru is unveiled as the winner of the American Express One to
Syensqo achieves breakthrough in mechanical recycling of PVDC multilayer
Blue Bottle Coffee announces opening of first Southeast Asian outlet in LUMINE

Trending News

Subsribe to Our News Letter

Subscribe To
Our Newsletter


By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

© 2025 Harvest Information. All rights reserved. Privacy Policy.

Become an F&B industry insider

Your go-to resource for all the latest trends, innovations, and news about the food and beverage industry!

 

By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

Disclaimer: Translations on this website are automated using Google Translate. While we strive for accuracy, please be cautious, as machine translations may contain errors. For critical or sensitive content, consider seeking professional human translation. We are not liable for any reliance on the translated content.