Gentlebrand Design Agency, part of the Sidel family, has partnered with Toshmineralsuv to bring a new level of refinement to its flagship product: the legendary Tashkentskaya mineral water. Long celebrated for its purity and drawn from a natural spring 1,371 metres underground, the water now arrives in a sleek, contemporary PET format designed to strengthen its premium positioning and widen its reach. This latest project reflects Gentlebrand’s strategic approach to design, where deep … [Read more...] about Gentlebrand transforms Tashkent Icon for premium PET launch
Packaging
Where excellence meets intelligence – ProPak China celebrating its 30th anniversary in 2025
Organized by Sinoexpo Informa Markets, ProPak China 2025, the premier trade fair for the processing and packaging industry in China, is set to take place from June 24 to 26, 2025, at the National Exhibition and Convention Center (NECC) in Shanghai. Co-located with FoodPack China, Hi & Fi Asia-China, HNC, and Starch Expo, the event will span 200,000 square meters, featuring over 2,500 exhibitors from around the globe. Marking its 30th edition, ProPak China underscores the growing … [Read more...] about Where excellence meets intelligence – ProPak China celebrating its 30th anniversary in 2025
A fresh take on strawberries: Premium packaging that looks as good as it performs
Perfection Fresh has partnered with global packaging leader Detpak to launch a new eye-catching strawberry punnet that is set to raise the bar in the berry aisle — combining standout shelf appeal with smart, functional design. Rolling out in Coles from July, the new 240g punnet features ventilation holes to maximise freshness, showcasing premium strawberries in a format that’s both practical and visually striking, featuring three large viewing windows that let shoppers inspect the fruit … [Read more...] about A fresh take on strawberries: Premium packaging that looks as good as it performs