A new flavour experience awaits - Gentlebrand, a Sidel company, recently collaborated with Nadec, one of Saudi Arabia’s most respected dairy brands, to reposition its flavoured Labneh line for a new generation of consumers. This project was not just about updating a product; it was about crafting a new narrative around a beloved staple, blending design, flavour, and cultural relevance into a compelling new experience. With deep roots in Middle Eastern food culture, Labneh is more … [Read more...] about Labneh Nadec: A new era of taste and design
Packaging
Sustainability that sticks: Henkel showcases recyclable and CO2-reducing adhesives at Labelexpo Europe 2025
Düsseldorf – From recyclable pressure-sensitive adhesives (PSAs) to the in-house Henkel Packaging recyclab: At Labelexpo Europe 2025 in Barcelona, Henkel Adhesive Technologies will be demonstrating how companies can use advanced adhesive solutions to comply with the requirements of the EU packaging regulation PPWR and actively shape future-proof packaging design. From September 16 to 19, the company will be presenting its products at the world's largest trade fair for label and packaging … [Read more...] about Sustainability that sticks: Henkel showcases recyclable and CO2-reducing adhesives at Labelexpo Europe 2025
Alpro launches superhero-inspired classic adventure connected packaging experience
29 July 2025, London – Danone’s plant-based food brand, Alpro, has partnered with the global leader in connected packaging, Appetite Creative, to launch a brand new immersive connected experience to educate customers about the nutritional benefits of its new Alpro Kids range. The recently launched Alpro Kids range includes an oat-based drink available in chocolate flavour, a strawberry-flavoured soya drink, and soya-based alternatives to yoghurt available in vanilla and strawberry flavours. … [Read more...] about Alpro launches superhero-inspired classic adventure connected packaging experience
