As a thank you to the nutraceutical community for its support over the years, the Vitafoods Europe Conference is free to attend this year

Vitafoods Europe – the leading global event for the nutraceutical, functional food and beverage, and dietary supplements community – has unveiled its full line-up of high-profile industry speakers for its 2024 event in Geneva (14-16 May). Scientific researchers and market experts from some of the industry’s leading brands – such as Yakult, Huel, and Mondelez– will take to its show floor theatres to share insights into the biggest trends, challenges, and opportunities in health & nutrition today. As a heartfelt thank you to the nutraceutical community for its continued support over the event’s 26-year history, all content on the Vitafoods Europe 2024 show floor – across the Vitafoods Insights Theatre and Vitafoods Europe Conference – is free to attend this year.

The two-day free-to-attend Vitafoods Europe Conference (14-15 May) will see experts present data-driven and evidence-based solutions to key industry challenges, as well as the latest research, ingredient insights, innovations, and formulation strategies for the most significant trends in nutrition today. Health areas covered this year are sports nutrition, immune and gut health, cognitive and emotional health, and healthy ageing.

Speakers featuring at the Conference this year include:

• Dr Olaf Larsen, Senior Manager Science and Assistant Professor, Yakult, with a deep-dive into the importance of gut microbiota management for healthy ageing
• Dr Susan M. Kleiner, Founder and Owner of High-Performance Nutrition LLC, on opportunities to optimize nutrition for female athletic performance
• Vivien Rolfe, Director of Curiosity Research, highlighting the research on the benefits of botanicals for cognitive and emotional health
• Varun Dwaraka, Head of Bioinformatics, TruDiagnostic Inc., exploring the intersection of nutrition and molecular diagnostics for health assessment

Meanwhile, for businesses looking to keep their finger on the pulse of health & nutrition, the renowned Vitafoods Insights Theatre will feature a host of free expert-led content exploring the major updates and consumer trends influencing the global nutraceutical market. Attendees can discover insights to help their businesses overcome the real-world challenges facing the industry today, with sessions on sustainability, regulatory, market challenges, and more.

Key speaker highlights include:

• James Collier, Co-Founder & Nutritionist, Huel, discussing how businesses can provide optimum nutrition while addressing environmental pressures and ethical challenges
• Elizabeth Thundow, VP Consulting, Food & Nutrition Ingredients, Kline & Company, and Simon Pettman, Director of IADSA, in a panel discussion on consumer education in the influence economy
• Nicole Jansen, Account Management Team Lead, Innova Market Insights, spotlighting the beneficial ingredients making waves in the functional food & beverage landscape
• Bill Giebler, Content & Insights Director, Nutrition Business Journal, with a data-led exploration of the global dietary supplement market.

“Collaboration is key in inspiring positive change in health & nutrition – this is why we aim to ensure that there is something for everyone at Vitafoods Europe 2024. Whether you supply ingredients, manufacture products, or are a distributor or retailer, our aim is that you come away with unique insights into how you can drive your business forward. And this year, we’ve made a large amount of valuable show-floor content free to attend to further extend the learning and discovery opportunities for everyone”, says Julien Bonvallet, Group Brand Director at Informa Markets.

Registrations for Vitafoods Europe 2024 are open – to secure your place and discover what’s on this year’s agenda, visit www.vitafoods.eu.com