• Skip to main content
  • Skip to primary sidebar

New Recipe Reduces Total Sugars to An Average of 8g and Added Sugars to 5g Per Serving 

Asia Food Journal
  • Home
  • Latest News
  • Channels
    • Packaging
    • Processing
    • Ingredients
    • Industry
    • Automation
    • Guest Posts
    • Market Trends
  • Subscribe
  • Advertise
  • Event Calendar
  • Contact Us
    • Submit Guest Posts
Share
Leaderboard of Asia Food Journal

New Recipe Reduces Total Sugars to An Average of 8g and Added Sugars to 5g Per Serving 

August 1, 2022 by Asia Food Journal

total sugars

Courtesy of Kraft Heinz/Website

CHICAGO – Capri Sun, the iconic brand kids and families have loved for generations, announced the roll-out of its original juice drink pouches with an average of 40 percent less sugar than the current product. Each single serving will now have, on average, 8g of total sugars and 5g of added sugars. All flavours will hit retailer shelves this August in new packaging, highlighting the reduction. 

The Kraft Heinz Company, which licenses the Capri Sun brand in the U.S., Canada, and Puerto Rico, spent several years perfecting the reformulation to achieve a significant decrease in sugar while maintaining the iconic, delicious taste that earned Capri Sun the title of kids’ #1 favourite juice drink. Still with great taste kids love, the major unlock was using monk fruit concentrate, a natural sweetener that is gaining popularity in the food and beverage industry. 

Leaderboard of Asia Food Journal

The move was driven by parents’ ever-increasing focus on reducing their kids’ sugar intake. 

“Sugar, especially in the beverage category, is a major pain point for parents,” said Erica Watkins, Associate Brand Director for the Capri Sun brand at Kraft Heinz. “As a category leader and kids’ #1 favourite juice drink, it was critical that the renovation meet our brand’s size and scale without compromising either our iconic taste or our commitment to using all-natural ingredients.” 

This is the largest renovation of Capri Sun that Kraft Heinz has implemented in its history. It also marks a major milestone for Kraft Heinz in its transformation journey to innovate across its portfolio and achieve one of its key ESG goals. 

For more information on the reformulation and nutrition facts, visit www.caprisun.com or follow on social media at Facebook and Instagram @CapriSun and Twitter @Capri_Sun. 

*This product, average 8g total sugars; leading regular juice drinks, 19g total sugars per 6fl oz serving. 

ABOUT THE KRAFT HEINZ COMPANY 

We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the centre of everything we do. With 2020 net sales of approximately $26 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of six consumer-driven product platforms. As global citizens, we’re dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways.  

Learn more about our journey by visiting www.kraftheinzcompany.com or following us on LinkedIn and Twitter. 

Other Topics: Capri Sun, Ingredients, Kraft Heinz, Sugar reduction, total sugar

Related Articles

  • heirloom recipes

    Courtesy of Kerry

    Heirloom recipes to inspire flavour innovation in 2023
  • vanillin

    Courtesy of Solvay

    Solvay Launches the First ISCC PLUS Certified Mass Balance Vanillin
  • green foods

    Courtesy of Engin Akyurt/Pexels

    A green food strategy is key to success in 2023 — here’s why 
  • Cell production

    Courtesy of Edward Jenner/Pexels

    Steakholder Foods® Achieves 50X Yield in Cell Production Using a Filtration System 
  • GLUTEN-FREE pasta

    Courtesy of Chulalongkorn University

    High-Protein, Gluten-Free Pasta: Chula’s Research to Ensure the Good Health of Gluten-Intolerant People
  • wheat

    Courtesy of Crespel&Deiters

    Wheat-based binder optimises kebab production 
Leaderboard of Asia Food Journal

Primary Sidebar

Stay Connected

Trending News

Subsribe to Our News Letter

Subscribe To
Our Newsletter


Select list(s) to subscribe to


By submitting this form, you are consenting to receive marketing emails from: Harvest Information Pte Ltd, 150 Orchard Road #07-05, Singapore, 238841, http://www.payloadasia.com/, https://tva.onscreenasia.com/. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Subsribe to Our News Letter

Subscribe To Our Newsletter

Signup here to get the latest news and updates.

Select list(s) to subscribe to


By submitting this form, you are consenting to receive marketing emails from: Harvest Information Pte Ltd, 150 Orchard Road #07-05, Singapore, 238841, http://www.payloadasia.com/, https://tva.onscreenasia.com/. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

© 2021 Harvest Information. All rights reserved. Privacy Policy.