MAGSHAPE™ orosoluble magnesium earns the highest ratings for sensory properties in blind tasting Barcelona - Lubrizol’s MAGSHAPE™ melt-in-your-mouth magnesium was rated the most palate-pleasing option in a new consumer study. The powdered stick’s superior sensory properties were confirmed in a blind-tasting panel involving 100 participants. MAGSHAPE is a microencapsulated form of magnesium crafted by Lubrizol to redress many of the challenges associated with magnesium … [Read more...] about Lubrizol melt-in-your-mouth Magnesium has highest palate appeal says new study