Words by Julia Mellor, Founder of The Sool Company  If you have ever been to Korean barbecue or found yourself binge-watching the latest Korean drama, you have likely come across soju.  Korea’s most iconic alcoholic spirit has been enjoying plenty of growth and attention in recent years, but arguably soju is as misunderstood as it is popular.  Although ubiquitously recognized by its green bottle packaging, the category of soju is far more complex and diverse than its global … [Read more...] about The rise of soju:  Beyond the green bottle