• Skip to main content
  • Skip to primary sidebar

Tetra Pak announces first collaboration with food processing technology incubator

Asia Food Journal
  • Home
  • Latest News
  • Channels
    • Packaging
    • Processing
    • Ingredients
    • Industry
    • Automation
    • Guest Posts
    • Market Trends
  • Subscribe
  • Advertise
  • Event Calendar
  • Contact Us
    • Submit Guest Posts
Share
Leaderboard of Asia Food Journal




Tetra Pak announces first collaboration with food processing technology incubator

November 16, 2022 by Asia Food Journal

food technology incubator

Courtesy of Tetra Pak

Lausanne, Switzerland (NOVEMBER 2022): Tetra Pak announces its collaboration with Fresh Start, a leading food technology incubator that works with a portfolio of start-ups to provide technological solutions to some of the challenges facing the global food systems.

As Tetra Pak’s first collaboration with a food processing technology incubator, this initiative will combine the company’s industry expertise with Fresh Start’s innovative approach to drive solutions that will contribute to improving food systems resilience. Its portfolio of solutions includes Bountica, a fermentation-based mechanism that prolongs the shelf life of food and beverage products and Alteco, a device which helps production facilities manage their energy consumption. Fresh Start is based in Israel, one of the world’s major centres of food innovation and investment.

Leaderboard of Asia Food Journal

Through joining forces with Fresh Start, Tetra Pak will be able to share its knowledge in developing new food solutions directly with food innovators in Israel through tailored consulting sessions. They will also provide opportunities for the start-ups to engage directly with Tetra Pak, assisting the start-ups as they scale up, with access to product development centres and support for research and development.

Rodrigo Godoi, Vice President Processing Portfolio Management, Tetra Pak, comments: “We are excited to collaborate with Fresh Start as together we can push boundaries and perspectives to drive much-needed development and innovation. The current food system is not sufficiently resilient to meet the demands of our growing population. By working together and combining Tetra Pak’s decades of industry experience and expertise with the breakthrough innovations of food incubators such as Fresh Start, we can accelerate new food solutions that create novel avenues for addressing the challenges of modern food systems. Our aim is always to support our customers to continue to produce the most sustainable and nutritious food products around the world.”

Noga Sela Shalev, CEO of Fresh Start, adds: “Our collaboration with Tetra Pak marks a significant opportunity to accelerate the development of solutions from our start-ups that will prepare our food systems for future use. As a leader in the food technology ecosystem in Israel, Fresh Start is well-positioned to support Tetra Pak’s innovation interests in the country. The incubator start-ups are at the forefront of food innovation, and we look forward to seeing what they can achieve with Tetra Pak’s guidance and support.”

Tetra Pak’s collaboration with Fresh Start was launched at Fresh Start’s Demo Day event at the start of Israel’s Agrifood Week, with attendees including start-ups and investors from across the food industry. 

About Fresh Start

Fresh Start is a global Foodtech incubator operating under the Israel Innovation Authority incubator program umbrella, part of the emerging agri-food cluster in Northern Israel. It is run by a consortium of four leading partners: Tnuva, Israel’s largest food manufacturer; Tempo, a leading beverage company; OurCrowd, Israel’s most active venture investor and Finistere Ventures, a global agri-food venture capital firm. 

All partners provide a professional, resourceful, and supportive international network to develop early-stage food tech concepts and startups into maturity. To date, the incubator established its position as a significant player in the local and global food tech industry and has invested in 10 ventures in various fields and technologies throughout the value chain of food and beverages: alternative proteins, extended shelf life, sugar reduction, improved nutritional value, software solutions for the value chain management.

More information about Fresh Start is available at https://fresh-start.co.il/

Related Articles

  • Plant-based snacking

    Courtesy of Planteneers

    The snacking category goes plant-based: Growth through new product ideas 
  • HenkelHenkel presents adhesive solutions for the future of the packaging industry at FACHPACK 2025
  • Nadec labneh

    Courtesy of Gentlebrand

    Labneh Nadec: A new era of taste and design
  • recyclable and CO2-reducing adhesives

    Courtesy of Henkel

    Sustainability that sticks: Henkel showcases recyclable and CO2-reducing adhesives at Labelexpo Europe 2025
  • limited edition Pocky durian and Pocky ondeh-ondeh flavours

    Courtesy of Glico

    Pocky launches limited edition Pocky durian and Pocky ondeh-ondeh flavours to celebrate Singapore’s heritage
  • Fi Europe Awards

    Courtesy of Fi Europe

    Fi Europe 2025 Awards entries open
Leaderboard of Asia Food Journal

Primary Sidebar

Stay Connected

Your browser does not support the video tag. Learn More

Trending News

  • Kerry Jakarta officeKerry expands innovation footprint in Southeast Asia… Kerry, a global leader in taste and nutrition, officially opened…
  • sustainable sourcingBeverage solutions brand DaVinci Gourmet drives… In a first among global food service beverage brands, DaVinci…
  • Fi Asia Thailand 2025Fi Asia Thailand 2025 registration opens:… Organisers expect a record-breaking showcase of ingredient innovations from 17-19…
  • Singapore’s most beloved local F&B brands revealed: foodpanda unveils first-ever Local Foodie Heroes Hall of FameSingapore’s most beloved local F&B brands… A delicious tribute to Singapore’s iconic local eats to mark…
  • Restaurant Asia 2025Restaurant Asia 2025: F&B industry gathers at… Co-organised by the Restaurant Association of Singapore (RAS) and IEG…
  • Immersive Experience HubIFF expands innovation center in Singapore with new… Immersive Hub to accelerate innovation, deepen customer collaboration, and strengthen…
  • AoFrio iQAoFrio iQ: Unlocking full-fleet intelligence in… AoFrio, a global leader in commercial refrigeration technology, has unveiled…

Subsribe to Our News Letter

Subscribe To
Our Newsletter


By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

© 2025 Harvest Information. All rights reserved. Privacy Policy.

Disclaimer: Translations on this website are automated using Google Translate. While we strive for accuracy, please be cautious, as machine translations may contain errors. For critical or sensitive content, consider seeking professional human translation. We are not liable for any reliance on the translated content.

Become an F&B industry insider

Your go-to resource for all the latest trends, innovations, and news about the food and beverage industry!

 

By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.