• WA display and delegation at Food and Hotel Asia – Food and Beverage 2022
• McGowan Government supporting trade reconnection, opportunities, and business growth

A diverse showcase of premium Western Australian food and beverage products is on display at Asia’s premier trade exhibition in Singapore this week, supported by the State Government.

Food and Hotel Asia – Food and Beverage 2022 attracts 55,000 buyers, distributors, agents, and hospitality operators from throughout the region and beyond, providing a platform for WA suppliers to maintain, re-establish and forge new market opportunities. 

The WA Government’s display features produce from 25 WA agrifood businesses, including grains, canola oil, nougat, honey, seafood, fruit and vegetables, coffee, and chocolate, alongside beer, wine, cider, and spirits. 

The State Government is supporting the WA delegation by coordinating opportunities to network and meet with traders, as well as tour key premium food and beverage retail outlets. 

An additional 40 WA agrifood and fishery businesses are also exhibiting at the event, spanning truffles, dairy, seafood, honey, beverages, and meat throughout the Australia Pavilion. 

The initiative is part of the McGowan Government’s $185 million Reconnect WA package, assisting local businesses to rebuild international business relationships and supply chains impacted by the COVID-19 pandemic. 

The WA presence in Singapore also includes a WA Regenerative and Sustainable Product Promotion, featuring 11 agribusinesses, complemented by a collaboration with Curtin University’s Perth and Singapore campuses undertaking a survey to gauge market sentiment and inform trade intelligence. 

The State has also supported food and beverage industry growth earlier this year with a $1.05 million package of International Competitiveness Co-investment Fund Grants to 19 successful initiatives to help capture export market opportunities. 

Comments attributed to Agriculture and Food Minister Alannah MacTiernan: 

“Our government is supporting WA food and beverage businesses at Food and Hotel Asia – Food and Beverage 2022, providing the opportunity for buyers from around Asia, as well as Africa and Europe, to see, taste, and smell how good our produce is.

Provenance is a crucial component of the premium food and beverage market, and events like Food and Hotel Asia enable WA businesses to tell their story and talk directly with in-market players.

It is great so many Western Australian businesses are participating in this important event, as well as the range of representation from across our primary industries who are working hard to put their product and our State on the international stage.

The food and beverage industry and supply chains have been hit hard by the Covid-19 pandemic, and our government has been working closely with the industry stakeholders to overcome this impact to rebuild, reconnect and re-establish trade relations.

I look forward to hearing about the transactions and opportunities generated by this event, which will stimulate flow-on benefits to business growth and jobs throughout the regions.”