• Skip to main content
  • Skip to primary sidebar

Westfalia Fruit acquires Belgian avocado products company Syros

Asia Food Journal
Leaderboard of Asia Food Journal
  • Home
  • Latest News
  • Channels
    • Packaging
    • Processing
    • Ingredients
    • Industry
    • Automation
    • Guest Posts
    • Market Trends
  • Subscribe
  • Magazines
  • Advertise
  • Event Calendar
  • Contact Us
    • Submit Guest Posts
Share




Westfalia Fruit acquires Belgian avocado products company Syros

January 7, 2025 by Asia Food Journal

Westfalia acquires Syros

Courtesy of Westfalia Fruit

Westfalia Fruit, a global leader in the avocado industry, has completed the acquisition of Syros, a Belgian-based manufacturer of avocado products serving the European food and service industry as well as retail sectors.

For over 30 years, Syros has been producing high-quality avocado-based products for major European supermarkets, restaurant chains, and meal box companies. The company supplies both private-label and branded products with a focus on convenient, healthy, and sustainable food solutions. Across its portfolio, which contains a wide range of guacamole varieties, there is a strong emphasis on the health and nutritional benefits of avocados.

Leaderboard of Asia Food Journal

Wim Destoop, Regional President Europe at Westfalia Fruit, commented: “This acquisition strengthens our value-added business in Europe and aligns perfectly with our growth strategy. Syros has been a trusted partner for many years, with Westfalia supplying a high percentage of their raw materials. Their commitment to quality and sustainability mirrors our own values, making this a natural next step for both companies.”

The integration with Syros will enhance Westfalia’s presence in the European market while maintaining the high standards both organizations are known for. Pieter Casneuf, CEO of Syros, added: “For three decades, Syros has focused on ‘making food happen’ by providing flavourful, high-quality food in a sustainable way. Joining Westfalia, with whom we have worked together already for many years, will enable us to continue this mission with even greater capabilities and reach.”

Syros’s operations and brands, including the professional market brand Syros and consumer market brand Wonky, will now become part of Westfalia. The acquisition also includes a significant private label development enterprise, which revolves around creating innovative concepts and recipes tailored to client requirements.

Westfalia operates in 17 countries across five continents. This latest development is part of an ongoing strategy to expand the company’s global presence while maintaining its commitment to sustainable agricultural practices and responsible corporate citizenship.

Other Topics: avocado, Industry, Syros, Westfalia Fruit

Related Articles

  • Olam Agri rewards rubber growers in Indonesia

    Courtesy of Olam Agri

    Olam Agri rewards rubber growers in Indonesia 
  • China Egg Industry Conference

    Courtesy of Lever China

    China’s Premier Egg Industry Conference charts path to modernization and global competitiveness
  • CarobWay, GRA Nutra seal US distribution agreement

    Courtesy of CarobWay

    CarobWay and GRA Nutra seal US distribution agreement 
  • The event also highlighted the many ways sustainable food can be showcased and integrated into hotel cuisine and recipes

    Courtesy of Philippine Sustainability Movement

    Strengthening the Philippines’ food systems: Advancing organic, certified responsibility, and traceability
  • Nexture acquires Frulact

    Courtesy of Nexture

    Nexture, the global value-added food ingredients group, announces the acquisition of Frulact, a globally leading manufacturer of fruit and vegetables-based specialty ingredients 
  • Coolberg Diet

    Courtesy of Ghodawat Consumer

    Ghodawat Consumer launches india’s first zero-sugar malt beverage, Coolberg Diet

Primary Sidebar

Stay Connected

Your browser does not support the video tag. Learn More

Trending News

  • Japan's Food Export Fair Winter 2025“JAPAN’S FOOD” EXPORT FAIR WINTER 2025 opens avenue… Tokyo, Japan — Japan’s dynamic food export industry takes centre…
  • image001Barentz announces new distribution partnership with… Barentz, a leading global specialty ingredients solutions provider, is pleased…
  • soft drinks marketSingapore soft drinks market hits SGD12B as health… Singapore’s soft drinks market has reached a value of SGD…
  • Alternate FuturesAlternate Futures launches as a fund-backed… Unveiled during Singapore International Agri-Food Week (SIAW), a bold new…
  • Nexture acquires FrulactNexture, the global value-added food ingredients… Held by an independently managed investment company affiliated with Investindustrial,…
  • Coolberg DietGhodawat Consumer launches india’s first zero-sugar… India’s leading FMCG player, Ghodawat Consumer Limited (GCL), the FMCG…
  • Arla Foods Ingredients will highlight its capabilities in milk and whey protein innovation with new high-protein food and beverage concepts at Fi Europe.Arla Foods Ingredients showcases innovation… Arla Foods Ingredients will highlight its capabilities in milk and…

Subsribe to Our News Letter

Subscribe To
Our Newsletter


By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

© 2025 Harvest Information. All rights reserved. Privacy Policy.

Disclaimer: Translations on this website are automated using Google Translate. While we strive for accuracy, please be cautious, as machine translations may contain errors. For critical or sensitive content, consider seeking professional human translation. We are not liable for any reliance on the translated content.

Become an F&B industry insider

Your go-to resource for all the latest trends, innovations, and news about the food and beverage industry!

 

By submitting this form, you consent to receive marketing emails from Asia Food Journal. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.