
March 2025 – ‘Be Active!’ will be the theme on GELITA’s booth at Vitafoods Europe 2025, providing an inspiring backdrop for discussing collagen-powered concepts for active beauty and active aging. GELITA will demonstrate how manufacturers can draw on its comprehensive portfolio of Bioactive Collagen Peptides (BCP®) to help consumers achieve their health, beauty, and lifestyle ambitions. As the show’s official collagen sponsor, GELITA will also have experts on hand to talk all things collagen, from science to delivery formats and tailoring collagen products to target specific benefits.
Oliver Wolf, Marketing at GELITA, comments: “Our ‘Be Active!’ campaign is aimed at supporting consumers with collagen-based nutrition that can help them stay healthy and strong – whatever life stage they are at. We want to show that via nutrition, you can proactively influence how you age, how you perform, and how you look, and that we have evidence-backed collagen peptide solutions to power product design strategies in this space.”
Active beauty
With a growing number of consumers turning to supplements, foods, and beverages that actively boost outward appearance, GELITA is seeing great interest in VERISOL® – its beauty from within solution. VERISOL® stimulates fibroblasts to produce more collagen, resulting in improved hair, nail, and skin health, and a reduction in wrinkles and cellulite. Scientific evidence confirms the efficacy and safety of these BCP®, which is why leading brands worldwide rely on VERISOL®.
Active aging and improved performance
Growing awareness that nutrition is a vital component of active aging is driving demand for products that can help people stay healthy and strong throughout different life stages. GELITA’s BCP® is ideal for achieving sharper segmentation in the active aging space as they are highly targeted in their action. FORTIGEL® supports mobility by stimulating joint cartilage recovery; FORTIBONE® increases bone mineral density and keeps the bones flexible and stable – especially relevant for post-menopausal women; TENDOFORTE® strengthens ligaments and tendons; BODYBALANCE® counteracts the age-related loss of muscle tissue and supports better lean body mass; and PeptENDURE® improves endurance performance regardless of age.
Active fill delivery
The efficacy of any supplement hinges on the active ingredient being delivered to the right part of the body and released at the right time, which is where GELITA’s pharmaceutical-grade softgel gelatins come into play. For the fast release of capsule contents, there is RAPISOL®; then at the opposite end of the release profile spectrum is DELASOL®, a gelatin for the one-step production of true enteric softgels. Other solutions address specific challenges: EASYSEAL® improves capsule seams and prevents leaking, whilst RXL® technology actively improves shelf-life and stability, even for challenging fills such as novel plant extracts, where crosslinking can occur.
Expert presentations at Vitafoods
Visitors who want to learn more about GELITA’s products and solutions are invited to the following presentations:
- “Better Treats, Better You – Reinventing Confectionery with Collagen”
- Speakers: Natalie Leuwer, Category Manager Food Specialties and
Dr Johanna Schmidgall, Global Technical Service & Product Development - Wednesday 21st May, 13.00, New Ingredients Theatre
- Speakers: Natalie Leuwer, Category Manager Food Specialties and
- “The Role of Bioactive Collagen Peptides in Healthy Aging”
- Speaker: Dr. Steffen Oesser (Director Collagen Research Institute (CRI))
- Wednesday, 21st May, 14.40, Vitafoods Conference Stage
- “Heavy Crosslinking due to novel Plant Extracts – Challenge Accepted with RXL® Ultra”
- Speaker: Dr Katrin Kaspar, Technical Customer Management Pharma
- Wednesday 21st May, 15.00, New Ingredients Theatre
Active supplements
Customers who are looking for turn-key solutions rather than starting their own product development and production can rely on innovative customized product concepts based on Bioactive Collagen Peptides provided by our subsidiary GELITA Health.