By Cath Isabedra In recent years, the Philippines has witnessed a remarkable transformation in its beverage industry, particularly in the craft beer sector. Once dominated by a handful of commercial giants, the beer landscape in the country is now flourishing with innovative brewers dedicated to quality and unique flavors. This burgeoning craft beer revolution is driven by a growing community of enthusiasts and entrepreneurs who are passionate about redefining what beer … [Read more...] about Brewing a revolution: Crazy Carabao and the rise of craft beer in the Philippines
Satisfying consumers’ thirst for innovative alcoholic beverages at home
Contributed by Sarah Lim, APEC Marketing Director, Beverages, ADM The pandemic marked a turning point for at-home bar experiences, sparking a surge in creativity as homebound consumers embraced do-it-yourself (DIY) mixology to liven their lockdowns. With more time to experiment, consumers pushed the boundaries of traditional cocktails, blending flavours and ingredients in unexpected ways. This shift has set the stage for significant growth in the alcoholic beverage market … [Read more...] about Satisfying consumers’ thirst for innovative alcoholic beverages at home
From pandemic challenges to craft beer success: The story of 1989 BEER in Da Nang
By Cath Isabedra In the heart of Da Nang, a vibrant coastal city in Vietnam, lies a microbrewery that embodies both tradition and innovation—1989 BEER. Born from the dreams of a young visionary inspired by his father's humble "Bia Hoi" brewing business, this brewery has swiftly made a name for itself in the local and burgeoning Asian craft beer scene. Dinh Ba Phu Cuong, the founder, began his journey in the throes of the COVID-19 pandemic in 2021, a period marked by upheaval and uncertainty, … [Read more...] about From pandemic challenges to craft beer success: The story of 1989 BEER in Da Nang
