Once again this year, the leading French cooperative Blue Whale ® will be exhibiting its value offer at the Fruit Attraction trade fair from 8 to 10 October in Madrid. On this occasion, it is doing so with a 130m2 stand in Hall 6 Hall C07 and a clear vision for the future: to place consumer desires at the heart of its development plans. ‘Our aim is to create value for both our growers and our buyers: wholesalers, supermarkets and greengrocers. However, for all this to make sense, we cannot … [Read more...] about Blue Whale ® takes to Fruit Attraction its commitment to the consumer
Fruits and Snacks
Kissabel® is back in the northern hemisphere, with a focus on the consumer
Availability is on the increase in North America and European countries. The aim is to continue building the brand and attract a young, innovation-loving audience. The variety will be on show at Fruit Attraction, in Madrid from 8 to 10 October (stand 8E09, P08) The wait is finally over for fans of innovative, original fruit and vegetable products: Northern Hemisphere Kissabel® apples are back on the markets. The sales season for the range of apples with coloured flesh – from pink to … [Read more...] about Kissabel® is back in the northern hemisphere, with a focus on the consumer
Westfalia Fruit expands its reach into three key Asian markets: Japan, India, and China
Westfalia Fruit, a global leader in the avocado industry, celebrates a significant milestone by expanding its footprint into three major Asian markets: Japan, India, and China. This achievement reflects the company's commitment to innovation and sustainability, positioning South African avocados as premium produce in high-potential regions. Westfalia commends the recent agreement between South Africa and Japan, which paved the way for the exportation of South African avocados to the East … [Read more...] about Westfalia Fruit expands its reach into three key Asian markets: Japan, India, and China
