Sidel is helping to make the circular economy a reality by joining R-Cycle, the open tracing standard for sustainable plastic packaging. The global packaging solutions company is now a member of R-Cycle, a community designing digital ‘product passports’ to accelerate the recycling of plastic packaging around the world. Using an open tracing standard, R-Cycle allows the gathering of information about the recycling-related properties of plastic packaging. These details, stored on a common … [Read more...] about Sidel commits to the circular economy by joining R-Cycle
Packaging
SIG launches ‘Recycle for Good’ in Egypt – an initiative for collection of used aseptic cartons with Tagaddod
In Egypt, SIG is launching ‘Recycle for Good,’ an innovative new recycling initiative to enable direct household and food service industry collection of used aseptic carton packs through tech-based solutions. This initiative involving SIG and Tagaddod is the first of its kind in the Egyptian market. Consumers can use a mobile app to arrange for their used cartons to be collected from their homes or workplace in exchange for rewards. The project aims to incentivise the recycling of used … [Read more...] about SIG launches ‘Recycle for Good’ in Egypt – an initiative for collection of used aseptic cartons with Tagaddod
Dole Sunshine Company Takes Poor Snacking Habits to Task With ‘Malnutrition Labels’ Printed With Nutritional Fruit Ink
Award-winning Malnutrition Labels Campaign Lands in London LONDON – 3 October 2022 – Designed to spark conversation and action, Malnutrition Labels: Nutritional Ink, launched today by the Dole Sunshine Company (DSC). The campaign calls attention to the low nutritional value in some of Britain’s favourite snacks and on-the-go food options. They did so by printing ads using ink made almost entirely of fruit. A launch film captures the campaign’s innovative approach to communication and … [Read more...] about Dole Sunshine Company Takes Poor Snacking Habits to Task With ‘Malnutrition Labels’ Printed With Nutritional Fruit Ink
