The change marks the first major overhaul in the brand's visual identity system in over seven years, including its Zero Sugar variant, which has seen rapid growth thanks to its refreshingly good taste. 7UP® is pleased to announce a refreshingly new modern design while elevating its international positioning that adds moments of 'UPliftment' to the everyday. 7UP is on a mission to offer light relief from the mundanities of daily life by bringing moments of UPliftment, positivity and surprise. … [Read more...] about 7UP® announces new brand identity
beverage packaging
PepsiCo partner Northern Bottling Company trusts Sidel to install its highest-speed complete PET line
With increasing demand forecast for soft drinks in Pakistan in 2023, PepsiCo partner Northern Bottling Company is relying on Sidel to install a high-volume, high-speed carbonated soft drinks (CSD) line. Sidel is applying its leading packaging solutions expertise to create the new complete line for Haidri Beverages Group’s subsidiary, Northern Bottling Company (NBC), in the city of Peshawar. Northern Bottling Company is the market leader in beverages for Pakistan’s northern region and … [Read more...] about PepsiCo partner Northern Bottling Company trusts Sidel to install its highest-speed complete PET line
KHS expands paper wrapper packaging solutions
Filling and packaging supplier KHS is offering more flexibility in their environment-friendly packaging solutions. The company is offering to retrofit its existing Innopack machines with modules that can accommodate its paper wrapper packaging. This allows clients to seamlessly switch between using film and paper, or shift towards using the latter permanently. The paper wrapper packaging is an eco-friendly alternative to film that’s used to wrap beverage cans, meeting current consumer … [Read more...] about KHS expands paper wrapper packaging solutions