Consumers are turning to tea, coffee and energy drinks as they reduce their alcohol intake, Prinova research has shown. The report also suggests that even more drinkers – younger ones in particular – would cut back if a wider range of healthy non-alcoholic beverages were available. To explore current trends in the beverage space, Prinova, the leading provider of bespoke premixes and blends, surveyed 1277 physically active European consumers.* More than four in ten (42.5%) said they had … [Read more...] about Consumers want wider range of healthy beverages as they cut back on alcohol, Prinova research finds
Prinova
Cognitive health top of mind as Prinova anticipates 2024’s food and nutrition “mega-trends”
Prinova has identified growing demand for ingredients for the mind as one of nine emerging food, beverage, and nutrition “mega-trends.” In a new report on functional health trends, it also spotlights the increasing prominence of branded ingredients and growing demand for “real foods”. The leading provider of ingredients and premixes commissioned expert researchers to analyse patterns in retail and food service and to conduct social media listening. This allowed it to build a framework of nine … [Read more...] about Cognitive health top of mind as Prinova anticipates 2024’s food and nutrition “mega-trends”
Prinova invites food and beverage industry to “discover potential” at Fi Europe
Prinova will demonstrate how its capabilities and trend insights can help drive category growth at Food Ingredients Europe 2023 (28th to 30th November in Frankfurt). With a theme of “discover potential”, the leading provider of bespoke premixes and blends will showcase a range of new concepts that reflect current trends and highlight white space in the food, beverage, and nutrition categories. They will include a white chocolate matcha flavour plant protein powder blending pea and fava … [Read more...] about Prinova invites food and beverage industry to “discover potential” at Fi Europe
