Tetra Pak has collaborated with a leading company in the European juices, nectars, and soft drinks markets to launch the new Tetra Prisma® Aseptic 300 Edge beverage carton. This innovative portion package stands out on the shelf, with its distinct look and ergonomic design catering to the preference of modern consumers for taller, slimmer packaging. Research[1] shows that, with buyers rethinking discretionary spending, a ‘less is more’ design approach is gaining in popularity, characterised by … [Read more...] about Tetra Prisma® Aseptic 300 Edge redefines consumer experience
Tetra Pak
Tetra Pak releases whitepaper revealing new sugar reduction approach for F&B industry
SINGAPORE (27 August 2024) – Tetra Pak, a world-leading processing and packaging solutions company, has published a whitepaper that introduces an innovative approach to sugar reduction in fruit juices. This development comes in response to the growing health concerns around sugar and the implementation of regulatory policies across Southeast Asia. Consumers are becoming more health-conscious than ever, veering away from food and beverage products with high-sugar content and showing a shift … [Read more...] about Tetra Pak releases whitepaper revealing new sugar reduction approach for F&B industry
Tetra Pak® custom printing helps Mengniu Group unlock new opportunities to connect with consumers
Tetra Pak and Mengniu Group today announce the launch of a limited edition Milk Deluxe Pure Milk range, customised with 30 different designs of masterpieces from Van Gogh and Monet. Packaged in Tetra Prisma® Aseptic 250 Edge cartons with DreamCap™ 26 closure, the special edition range has been brought to market through a collaboration with Meet You Museum. The cartons are now accessible to consumers across Greater China – online and in stores. Mengniu is the first dairy brand in the world to … [Read more...] about Tetra Pak® custom printing helps Mengniu Group unlock new opportunities to connect with consumers