Although European output is forecast to be slightly lower in almost all the continent’s countries due to the spring frosts, the prospects for the South Tyrolean Consortium are still positive. Focus on assortment, international markets, and increasing consumption. The apple season is about to begin, and it will not be without its challenges. This is what emerged from Prognosfruit 2024, the annual itinerant conference during which the WAPA, the “World Apple and Pear Association,” publishes its … [Read more...] about Prognosfruit data: VOG forecasts a good start to the season in spite of the fall in EU volumes
Fruits and Snacks
Marlene® engages Spanish consumers with a cooking competition and the Carrera de la Mujer
Over 80,000 participants took part in the contest inviting people to explore the gourmet side of the daughter of the Alps. The collaboration with the women’s solidarity race continues. The invitation to enjoy culinary experiences with Marlene® has won over consumers. The competition launched by the daughter of the Alps apple received more than 80,000 instant win entries and 103 gourmet recipes submitted by Spanish cooking enthusiasts in little over a month. The instant competition … [Read more...] about Marlene® engages Spanish consumers with a cooking competition and the Carrera de la Mujer
Zespri Paves the Way to Brighter Lives Through Nurturing Healthy Eating in Children
Zespri explores the impact of fruit and vegetable consumption on children’s well-being in a world-first childhood dietary intervention study. Zespri, the world’s leading marketer of kiwifruit, is investing in building knowledge and healthy eating habits among children through its latest feasibility study named the Feel Good Study, exploring the relationship between fruits and vegetables (FV) and children’s well-being. The nutritional benefits of FV to physical health are widely … [Read more...] about Zespri Paves the Way to Brighter Lives Through Nurturing Healthy Eating in Children