One of Australia’s leading sports nutrition brands, Fixx Nutrition, is partnering with one of the toughest endurance sports events in the country this October, the Ultra-Trail Australia race by UTMB. Located in the New South Wales Blue Mountains region, the event will see competitors take part in trail races covering distances spanning from UTA11km, UTA22km, UTA50km, and UTA100km from the 27th to the 30th of October. Fixx Nutrition is a proud event partner for the Ultra-Trail … [Read more...] about Fixx Nutrition to help athletes compete in one of Australia’s toughest endurance events
Ingredients
Asia-built plant-based brand Haofood strengthens leadership team with new appointments
Armed with deep knowledge and understanding of consumers’ preferences, Haofood’s all-Asian leadership team will set the brand up for creating more plant-based alternatives enjoyed by consumers in the Asia Pacific SHANGHAI, 27 SEPTEMBER 2022: Haofood, the world’s pioneer in the development of plant-based chicken from peanuts, today welcomed new members to its management board who are not only specialists in the food industry but also experts in alternative protein in Asia. The Board of … [Read more...] about Asia-built plant-based brand Haofood strengthens leadership team with new appointments
New opportunities with micronutrient premixes
Ahrensburg, September 2022 – Around the world, people are paying more attention to a healthier diet and a more active lifestyle. Sport is no longer just about building muscle or losing weight; it is the basis for holistic health. This creates new expectations and opportunities for the sports nutrition market. Consumers are looking for products that support their individual performance and active lifestyle goals. This new target group, referred to as active nutrition consumers, looks for … [Read more...] about New opportunities with micronutrient premixes
