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Vertical Integration and Assortment: VOG Sets the Standard in the Apple Category

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Vertical Integration and Assortment: VOG Sets the Standard in the Apple Category

February 12, 2024 by Asia Food Journal

Vertical Integration and Assortment

At Fruit Logistica, the Consortium presented the developments in the reorganisation that has resulted in coordination of all production chain phases. The trend for the 2023-2024 sales campaign is encouraging VOG – Home of apples confirms its status as an apple category benchmark with reorganisation for ever-greater efficiency, product specialisation and a variety and brand assortment able to add value to the fruit and vegetable department all 12 months of the year. All these factors were … [Read more...] about Vertical Integration and Assortment: VOG Sets the Standard in the Apple Category

Other Topics: apple, Fruits and Snacks, Home of apples, VOG, VOG products

Kissabel®, European Campaign in Full Swing: Quality Harvests and Focus on Halloween

November 15, 2023 by Asia Food Journal

apples

UK, France, Italy, Germany, and Switzerland concluded the harvest at the end of October with the red skin and flesh varieties. With the harvest of the Rouge variety, distinctive for its red skin and flesh, the Kissabel® sales season in Europe kicks into top gear. In fact, October marked the end of the harvest season of the revolutionary range of coloured-flesh apples in the UK, France, Italy, Germany, and Switzerland.  Harvest British partner Worldwide Fruit was the first to begin harvesting, … [Read more...] about Kissabel®, European Campaign in Full Swing: Quality Harvests and Focus on Halloween

Other Topics: apple, Europe, Fruits, harvest, Healthy Snacks, Kissabel, Red Inside apple, Snacks, Worldwide Fruit

Fresh From the Field: South Africa Apple and Pear Season 

March 29, 2023 by Asia Food Journal

apple and pear

The apple and pear season began a few weeks ago, and there are many challenges ahead. As a rule of thumb, the RSA apple and pear industries are stable, showing small yet constant growth. This growth is mainly due to replanting new varieties with better yields.   However, it is anticipated that apples and pears will experience a decline in export figures for the 2023 season. Apple exports are expected to decrease by 5 percent to 43.19 million cartons, and pear exports are predicted … [Read more...] about Fresh From the Field: South Africa Apple and Pear Season 

Other Topics: africa, apple, Apple expert, fruit crop, fruit season, pear export, South Africa, sustainability

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