GNT will show visitors to ProSweets Cologne 2023 how plant-based EXBERRY® colors can help brands create eye-catching confectionery that connects with modern consumer demands. The new generation of shoppers is increasingly searching for products with natural, sustainable ingredients and joyful, vibrant colors. This “Healthy Hedonism” trend is inspiring a radical rethink of what is possible with natural color, from the use of soft, luminous, tone-on-tone pastel hues to combinations of bright, … [Read more...] about EXBERRY® by GNT to highlight disruptive new natural color trends at ProSweets 2023
Healthy Hedonism
Healthy Hedonism: EXBERRY® by GNT identifies disruptive new color trend
A bold new era of “Healthy Hedonism” is inspiring a radical rethink of what is possible with natural colors, according to trend analysis by GNT. GNT, the global supplier of plant-based EXBERRY® colors, explored how today’s consumers see color in the world of food and drink and beyond. The research revealed a powerful new trend shaped by Generation Z’s desire to embrace joy and creativity while staying true to core values. The new generation of consumers is radical, diverse, and … [Read more...] about Healthy Hedonism: EXBERRY® by GNT identifies disruptive new color trend
