Kerry, a world leader in taste and nutrition, has announced the launch of its next-generation Tastesense™ Advanced range of solutions aimed at reducing sugar content in high-sugar products, with an exceptional ability to deliver an unparalleled sweet taste and full-bodied mouthfeel, as well as sustainability benefits.

Tastesense™ Advanced supports the development of a sweetness profile closer to that of sugar, with up to 8⁰ Brix sucrose sweetness equivalence, optimised flavour, better mouthfeel, and reduced off-notes. The solution contains plant-derived materials and reduces average carbon emissions by 30 percent and water usage by 45 percent, while catering to consumers’ demand for superior-tasting and healthier food options.

Ian McGarvey, SVP of Technology and Innovation for Taste at Kerry, said: “We are excited to introduce our new Tastesense™ Advanced range that addresses sweetness optimization and delivers high levels of sugar reduction, reaching beyond 50 percent. This new solution is more advanced compared to single ingredient solutions, offering added benefits across sustainability, taste and health.”

Young Kim, VP of Taste, Kerry Asia Pacific Middle East & Africa (APMEA), said: “Sweetness triggers a variety of emotional responses in people across countries and cultures. Our research shows that among consumers in APMEA, sweetness brings on feelings of comfort and happiness. But as much as they love sweet indulgences, people are looking to cut back on sugar intake for health reasons. They are also concerned about artificial solutions that act as sugar substitutes. At Kerry, we understand that taste is a crucial factor in low- and no-sugar products and with Tastesense™ Advanced, we have developed a solution that will allow manufacturers to create products with that clean sweetness profile and full body mouthfeel that consumers crave.”

Creating Advanced Taste Solution

To create Tastesense™ Advanced, Kerry conducted extensive research into solutions that could satisfy consumers’ taste preferences in low- or no-sugar products. Kerry’s innovation teams carefully selected raw materials and examined the interaction with proprietary solutions. Tastesense™ Advanced provides a balance of sweetness impact, mouthfeel, and masking, outperforming single-ingredient solutions while also providing great performance and taste.

It is non-GMO and is available in kosher, halal, and vegan suitable options.

Kerry offers a wide range of food and beverage technologies to assist product developers optimising sweetness. The company also has extensive expertise in flavour creation, product development, sustainable sourcing, and proprietary processing.