With Gen Z consumers buying more wellness products than any other generation, the company will spotlight its industry-leading application expertise in proteins, prebiotics and more FrieslandCampina Ingredients , a global leader in protein and prebiotics, will return to Vitafoods Europe (14-16 May) in Geneva, Switzerland, with a new range of consumer-focused concepts designed to galvanise development of on-trend nutrition products. With Gen Z and Millennials spending more on health and … [Read more...] about FrieslandCampina Ingredients inspires innovation with new consumer-driven concepts at Vitafoods Europe 2024
prebiotics
Chinese MARA approval of FrieslandCampina Ingredients’ 2’-FL production strain brings unique prebiotics portfolio closer to launch
Manufacturers of infant milk formula in China will soon be able to access a unique range of prebiotic ingredients, following the approval of FrieslandCampina Ingredients’ production strain of 2’-Fucosyllactose (2’-FL). The green light from China’s MARA (Ministry of Agriculture and Rural Affairs) paves the way for Aequival® 2’-FL, a human milk oligosaccharide ingredienti, to be launched in the world’s largest early-life nutrition (ELN) market. “Final nutrition fortifier” approval of Aequival® … [Read more...] about Chinese MARA approval of FrieslandCampina Ingredients’ 2’-FL production strain brings unique prebiotics portfolio closer to launch
New consumer survey reveals demand for scientifically proven prebiotics
When it comes to buying functional foods with prebiotics, product efficacy, and proven claims are the most important consumer purchase motivators. This is according to a new global survey commissioned by the market research company FMCG Gurus, a close strategic partner of BENEO, with 10,000 consumers in 10 countries.i Demand for proven prebiotics Looking at the expectations of respondents who already buy prebiotics, the research shows that they want products that deliver … [Read more...] about New consumer survey reveals demand for scientifically proven prebiotics