Annual report reveals emerging insights into consumers’ values and shopping motivations Impact of Artificial Intelligence, sustainability and social, economic, and political factors critical in understanding global consumer trends this year Businesses need to step up incentives and innovate around affordability as shoppers relentlessly hunt down deals Consumers are seeking to improve their health and wellbeing by taking a break from the mundane LONDON, UK – Global market research … [Read more...] about Euromonitor International Unveils Top Global Consumer Trends for 2024
wellness
Queensland headquartered wellness company experiences significant global growth by nutritionally supercharging amateur and professional athletes alike
Queensland-based health and wellness company Fixx Nutrition are finishing 2022 at an all-time high, having undergone significant annual growth due to unprecedented consumer demand for their premium nutritional supplements. Founded in 2017 by passionate athletes Michelle and Jan Buchegger, Fixx Nutrition provides a natural, healthy alternative to sugar-laden energy drinks for people to rehydrate and prevent and relieve cramping during exercise activities. The Fixx Nutrition strategy over … [Read more...] about Queensland headquartered wellness company experiences significant global growth by nutritionally supercharging amateur and professional athletes alike
Consumers focus more on proactive health, research shows
According to a study conducted by nutrition company Kerry, consumers across all age groups are becoming even more proactive about their health and wellness. This trend, in effect, is influencing purchasing decisions in food and beverage products. Insights can be read in the company’s e-book, "Functional Health Benefits for Every Generation". Markets are expanding to roll out products that are targeting specific life stages and other demographic categories, like gender. In general, immune … [Read more...] about Consumers focus more on proactive health, research shows
