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Arla Food Ingredients’ research highlights distinct shopper traits in mainstream sports nutrition 

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Shopper preference

Arla Food Ingredients’ research highlights distinct shopper traits in mainstream sports nutrition 

July 8, 2022 by Asia Food Journal

sports nutrition

Mainstream consumers increasingly seek protein for sports nutrition, but their needs and purchase motivations vary, according to a major global study by Arla Foods Ingredients.  A total of 43 percent of the 12,000 consumers surveyed said they looked for added protein when choosing foods and beverages for exercise, rising to 52 percent for those aged 18-29. This interest in protein is growing, with 31 percent stating they had increased their use in the past two years compared with only 7 … [Read more...] about Arla Food Ingredients’ research highlights distinct shopper traits in mainstream sports nutrition 

Other Topics: healthy protein, Ingredients, Shopper preference, Sports nutrition

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