Courtesy of FrieslandCampina Ingredients
FrieslandCampina Ingredients, a global leader in protein and prebiotics, returns to Natural Products Expo West (March 12-16) in Anaheim, California at booth #4548 with consumer-centric concepts to help inspire nutrition brands. Attendees can explore how the company’s cutting-edge protein and prebiotic ingredients can power appealing formats, including shakes, gummies, ready-to-drink (RTD) beverages and bars. Visitors to booth #4548 will also be the first to see the company’s new brain health ingredient – more details to be announced in the run up to Natural Products Expo West.
Biotis® Fermentis: athletic performance and holistic health benefits
Awareness is growing that intensive exercise, stress and dietary habits can cause gut discomfort that affects sports performance. Research shows that 86 percent of athletes suffer from gastro-intestinal issues believed to be associated with stressors such as training and competition.1
In answer to this need for athletic nutrition solutions with gut health support, FrieslandCampina Ingredients will showcase Biotis® Fermentis. The first-of-its-kind fermented solution combines the benefits of protein, prebiotics and probiotics to effectively target the gut-muscle axis. Visitors to booth #4548 can explore Biotis® Fermentis through a tasty shake concept, and discover how it can deliver multiple health benefits, including gut and muscle support, as well as perceived improvements to wider well-being, including mood and energy levels2.
Biotis® GOS-OP High Purity: prebiotic gummy innovation
As consumers take a more proactive approach to their health, interest in convenient, easy-to-take supplements, like gummies, is at an all-time high. Once seen as a niche children’s product, the global functional gummies market is expected to grow at a CAGR of 10.2 percnt from 2024 to 20313 – with growing popularity across all age groups. FrieslandCampina Ingredients will highlight how to leverage this unique market opportunity with its novel ‘Good to Gut’ prebiotic gummies. Experts will be on stand to explain how Biotis® GOS-OP High Purity, can help overcome common gummy formulation challenges to deliver a higher concentration (typically around 94%) of available galacto-oligosaccharide (GOS) content than other prebiotics on the market.
Plantaris™: a plant-based protein boost
Forty-five percent of consumers now eat or drink dairy alternatives4, but challenges remain in creating an appealing taste and texture, while also ensuring a high-quality nutritional profile. Visitors to FrieslandCampina Ingredients’ booth will be able to experience how Plantaris™ pea and faba protein ingredients tackle these challenges head on with tasty and nutritious plant protein ready-to-drink beverages, shakes and bar concepts. Sensory panel tests show that products formulated with Plantaris™ have an overall cleaner taste than other products on the market5, allowing brands to stand out in the plant-based space.
Excellion®: raising the (high-protein) bar
Consumers consistently report wanting to increase the amount of protein in their diets6. And with 24 percent of consumers skipping breakfast and 26 percent skipping lunch at least three times a week7, there is a huge opportunity for on-the-go high protein snacks. While protein bars are the ideal snack to bridge the nutritional gap between meals, they can often harden over time, discouraging repeat purchases. FrieslandCampina Ingredients will highlight its leading Excellion® range through the company’s latest bar concepts, demonstrating how to create winning dairy-based protein bars with a softer mouthfeel and extended shelf life.
‘Better than ever’ concepts
“People are leading increasingly busy lives while also taking a more proactive approach to their health and well-being. This is driving demand for convenient on-the-go nutrition like shakes, bars and gummies. Even better if one product offers several health benefits at the same time,” says Auke Zeilstra, Managing Director for North America at FrieslandCampina Ingredients. “As part of our mission to help people get the most of life, always, we’re pleased to be back at Natural Products Expo West: a show that puts consumers’ needs first, too.”
Sophie Zillinger Molenaar, Global Marketing Lead, Biotis® at FrieslandCampina Ingredients, adds, “We want to show that it is possible to develop healthy products that still look and taste great, in fast-growing markets such as gut health and muscle support. This year, our concepts are better than ever, and we’re excited for visitors to explore the innovative applications our ingredients make possible – including the newest addition to our Biotis® portfolio – watch this space for more information!”
Find out more about FrieslandCampina Ingredients’ range of protein and prebiotic ingredients at Natural Products Expo West by registering here and visiting booth #4548.
About FrieslandCampina Ingredients
FrieslandCampina Ingredients is a leader in proteins and prebiotics, addressing the growing need for innovative nutritional solutions to the world’s health and well-being challenges. Its drive is to get the right ingredients to customers to help them create highly nutritious, sustainable applications to help people with special dietary needs and preferences get the most out of life, always.
Powered by 1,700 passionate specialists, FrieslandCampina Ingredients operates globally across the Early Life Nutrition, Active, Performance, Medical and Cell Nutrition market segments. The company has regional sales offices in the Netherlands, the United States, Singapore, China and Brazil. It reported combined sales of €1.65 billion in 2022. For additional information, please visit: www.frieslandcampinaingredients.com.
FrieslandCampina Ingredients is part of Royal FrieslandCampina N.V. The dairy company daily provides millions of consumers throughout the world with dairy products containing valuable nutrients from milk. The company is fully owned by Zuivelcoöperatie FrieslandCampina U.A., with 15,137 dairy farmers in the Netherlands, Belgium and Germany as members. Its annual turnover amounted to €14.1 billion in 2022. FrieslandCampina has locations in 31 countries and exports to more than one hundred countries worldwide. In 2022, FrieslandCampina employed an average of 21,715 employees (FTEs). Its head office is located in the Netherlands.
1Pugh JN, et al. Gastrointestinal symptoms in elite athletes: time to recognise the problem? Br J Sports Med. 2018 Apr;52(8):487-488. doi: 10.1136/bjsports-2017-098376. Epub 2017 Oct 10. PMID: 29018062.
2FrieslandCampina Ingredients, internal consumer research in collaboration with MMR research, 2023.
3Business Research Insights, Functional Gummies Market Share [report], 2023.
4FMCG Gurus, 2023, Opportunities for Protein Hybrids: Enhancing Nutrition and Appeal.
5Internal sensory panel test of ready-to-drink applications using Plantaris™ Pea Isolate 85 A vs competitor products.
6FMCG Gurus, 2022, Consumer Perspectives on Protein Consumption in 2022.
7FMCG Gurus, 2021, The Evolution of Snacking Habits over the Next Five Years
