Tiger® marks new era with its biggest cash giveaway, offering three grand prizes of $88,888 and ten prizes of $8,888, with the purchase Tiger® or Tiger Crystal quart bottles at select coffee shops, hawker centres and Chinese restaurants. Tiger Beer marks an exciting new chapter with its refreshed look, reflecting progress and innovation while staying true to its roots and embracing the future. Born on the streets of Singapore, Tiger® has deep roots in the community. To usher in … [Read more...] about TIGER® unveils ‘Huat in the Heartlands’ contest offering $880,880 worth of cash prizes
Beer
Sip or skip: Is the craft beer and traditional wine movement here to stay
By Cath Isabedra The rise of craft beer and traditional spirits in Asia marks a significant cultural shift driven by a desire for authenticity, quality, and unique experiences. This movement reflects a broader trend towards valuing local heritage and craftsmanship in an increasingly globalized world. The Asia-Pacific craft beer market is expected to achieve a compound annual growth rate (CAGR) of 11.8 percent between 2022 and 2027. This market is highly varied in terms of … [Read more...] about Sip or skip: Is the craft beer and traditional wine movement here to stay
Corona Cero brings same seats as from Olympic Games venues to iconic sunset destinations around the world
First-ever global beer sponsor of the Olympic Games invites fans to celebrate life's golden moments and nature as part of its 'For Every Golden Moment' platform. Today, Corona Cero, the global beer sponsor of the Olympic & Paralympic Games, unveils its Golden Venues activation, bringing the same seats as from the Olympic Games venues in Paris to iconic travel destinations across four continents. This initiative invites fans to reconnect with nature and gives them the opportunity to … [Read more...] about Corona Cero brings same seats as from Olympic Games venues to iconic sunset destinations around the world