U.S.-based custom beverage development company Flavorman has announced a new drink flavour that depicts the year that 2021 was. Called “Nada Colada”, this beverage reflects how the year was both challenging and lackluster. It resonates with how many have felt in 2021, that nothing meaningful was getting accomplished. The Nada Colada does not contain any color or flavour, described to have a bland taste. “When you think of a ‘nothing’ flavor, you think of flat carbonation or a soft drink … [Read more...] about Flavorman creates 2021 custom beverage flavour
Market Trends
Beauty, self-care through nutrition top priorities in lockdown
COVID-19 has forced people to stay at home and countries to be in various stages of lockdowns to help contain the virus. With shifting to working from home, many were seen to ‘let go’ and instead focus their energies on work and surviving this pandemic. However, this doesn’t seem to be the case, according to research conducted by Lycored. On the contrary, people looked after themselves more during lockdown, with a focus on self-care through nutrition. About 48% of participants located in the … [Read more...] about Beauty, self-care through nutrition top priorities in lockdown
These 5 consumer behaviors are creating opportunities in food and beverage innovation
According to research released by ingredients and flavours supplier ADM, about 60% of consumers around the world intend to boost their overall health and wellness in the next 2 months. More than being passive, people will be more proactive in keeping healthy, in light of the recent COVID-19 pandemic. This means a shift towards more functional nutrition and choosing food with natural or close-to-nature ingredients. ADM also listed these consumer behaviors that companies should take note of … [Read more...] about These 5 consumer behaviors are creating opportunities in food and beverage innovation
