EXBERRY® by GNT has developed the first purely oil-based Coloring Food (paprika oil), enabling manufacturers to achieve vibrant orange shades in applications with low water content. Made from paprika seed oil and paprika pulp, EXBERRY® Shade Vivid Orange – OS was created to meet the global demand for low-dosage, clean-label coloring ingredients that deliver bright orange hues. The new product has a high color intensity that makes it ideal for applications for which high dosage levels are … [Read more...] about GNT’s pioneering paprika oil opens up new options for orange shades in fat-based and low-water applications
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Healthy Hedonism: EXBERRY® by GNT identifies disruptive new color trend
A bold new era of “Healthy Hedonism” is inspiring a radical rethink of what is possible with natural colors, according to trend analysis by GNT. GNT, the global supplier of plant-based EXBERRY® colors, explored how today’s consumers see color in the world of food and drink and beyond. The research revealed a powerful new trend shaped by Generation Z’s desire to embrace joy and creativity while staying true to core values. The new generation of consumers is radical, diverse, and … [Read more...] about Healthy Hedonism: EXBERRY® by GNT identifies disruptive new color trend
GNT study emphasises need for tailor-made food colouring solutions
EXBERRY® producer GNT has released The Power of Color Research, a study that shows how colours can help brands in the food and beverage industry connect to their target markets. This research, which utilises consumer psychology and semiotics, shows that growth opportunities can be found in personalization and customisation of product offerings. Key findings explore consumer motivations and what drives them to choose one brand over another. The study shows how suppliers can send your messaging … [Read more...] about GNT study emphasises need for tailor-made food colouring solutions
