According to a study conducted by nutrition company Kerry, consumers across all age groups are becoming even more proactive about their health and wellness. This trend, in effect, is influencing purchasing decisions in food and beverage products. Insights can be read in the company’s e-book, "Functional Health Benefits for Every Generation". Markets are expanding to roll out products that are targeting specific life stages and other demographic categories, like gender. In general, immune … [Read more...] about Consumers focus more on proactive health, research shows
immune health
Greater focus on ‘better-for-you’ food driving innovation in ingredients space
Asia Food Journal speaks to Michelle Lee, Regional Marketing Leader of Greater Asia of IFF’s Nourish business division to get her insights on the ingredients space and what is on the horizon in 2022. How does the food and beverage market look like in 2022? What are the overarching consumer and industrial trends, growth opportunities that players in the industry should watch out for? The food & beverage industry is undergoing major transformation, driven by changing consumer … [Read more...] about Greater focus on ‘better-for-you’ food driving innovation in ingredients space
Daily Vitamin D supplement intake recommended for older consumers
The government of Switzerland has released an information leaflet that provides information on vitamin D, as shared by the IADSA. According to the recommendation, people aged 65 and up should take vitamin D supplements amounting to 800 IU every day. This document, being circulated today, was published by the Swiss Federal Food Safety & Veterinary Office (FSVO). Vitamin D boosts bone and muscle health, and lowers the risk of falls and hip fractures by 30%. It also supports dental, brain … [Read more...] about Daily Vitamin D supplement intake recommended for older consumers