Health and nutrition have definitely been at the top of everyone’s minds for decades now, but have been pushed to the forefront in the last couple of years. The COVID-19 pandemic has accelerated this long-term trend, making consumers play a proactive role in their health as a whole. This encompasses the emphasis on self-care, and that looking after themselves and their overall well-being is of great importance. They are also seeing how nutrition plays a part in keeping themselves … [Read more...] about Targeted health benefits, multifunctionality bring opportunities
Lycored
Lycored utilises ‘claymations’ to showcase Lumenato™ benefits
As part of Lycored’s #rethinkbeautiful project, the ingredients company teamed up with clay animation illustrator Hudson Christie and creative director Adam Levite on a series of videos. These ‘claymation’ shorts all showcase the many benefits of Lumenato™, an extract filled with natural tomato nutrients. This ingredient can be incorporated in ingestible skincare supplements. Christie, who was recently featured in The New York Times and Wired, said: “When I was introduced to Lycored, I was … [Read more...] about Lycored utilises ‘claymations’ to showcase Lumenato™ benefits
Beauty, self-care through nutrition top priorities in lockdown
COVID-19 has forced people to stay at home and countries to be in various stages of lockdowns to help contain the virus. With shifting to working from home, many were seen to ‘let go’ and instead focus their energies on work and surviving this pandemic. However, this doesn’t seem to be the case, according to research conducted by Lycored. On the contrary, people looked after themselves more during lockdown, with a focus on self-care through nutrition. About 48% of participants located in the … [Read more...] about Beauty, self-care through nutrition top priorities in lockdown