Supporting holistic health and wellness continue to be at the forefront of trends in the food and beverage (F&B) industry, with the COVID-19 pandemic still a key driver. The consumers of today have gone through this mentally and physically stressful time, resulting in a hyperfocus on self-care through nutrition. They are aware of the link between the food they consume and their health, and want to be more proactive in taking care of themselves and their loved ones. Making more … [Read more...] about Focusing on convenience, local ingredients and sustainability driving F&B growth in 2022
Market Trends
Seafood alternatives create additional purchase incentives
In the spring of 2021, Planteneers created a new category with its plant-based alternatives to fish and seafood. It was a highlight, as Dr. Dorotea Pein, Director Product Management at Planteneers, explains: “The category didn’t exist before that. The enormous technological leap we made in the development of fish alternatives was a real breakthrough. The current demand confirms the importance of these plant-based products.” According to Dr. Pein, at Plant Based World, which was held in New York … [Read more...] about Seafood alternatives create additional purchase incentives
Nutrition top priority in beverage sector
How is the beverage industry looking like today, during the post-COVID era? Prior to the pandemic, the “healthy” trend was already growing vigorously and consumer purchasing power was thriving. When the pandemic hit our shores, consumer awareness of immunity increased exponentially in light of our fight against COVID. This led to the increased popularity of immune-boosting functional beverages such as probiotic concepts, herbs with anti-infection properties (e.g., ginger, curcumin and … [Read more...] about Nutrition top priority in beverage sector
