According to a study conducted by nutrition company Kerry, consumers across all age groups are becoming even more proactive about their health and wellness. This trend, in effect, is influencing purchasing decisions in food and beverage products. Insights can be read in the company’s e-book, "Functional Health Benefits for Every Generation". Markets are expanding to roll out products that are targeting specific life stages and other demographic categories, like gender. In general, immune … [Read more...] about Consumers focus more on proactive health, research shows
wellness
Focusing on convenience, local ingredients and sustainability driving F&B growth in 2022
Supporting holistic health and wellness continue to be at the forefront of trends in the food and beverage (F&B) industry, with the COVID-19 pandemic still a key driver. The consumers of today have gone through this mentally and physically stressful time, resulting in a hyperfocus on self-care through nutrition. They are aware of the link between the food they consume and their health, and want to be more proactive in taking care of themselves and their loved ones. Making more … [Read more...] about Focusing on convenience, local ingredients and sustainability driving F&B growth in 2022
Beauty, self-care through nutrition top priorities in lockdown
COVID-19 has forced people to stay at home and countries to be in various stages of lockdowns to help contain the virus. With shifting to working from home, many were seen to ‘let go’ and instead focus their energies on work and surviving this pandemic. However, this doesn’t seem to be the case, according to research conducted by Lycored. On the contrary, people looked after themselves more during lockdown, with a focus on self-care through nutrition. About 48% of participants located in the … [Read more...] about Beauty, self-care through nutrition top priorities in lockdown
